ESG Enforcement Tracker
Charting the rise of criminal and regulatory enforcement
Share
Singapore’s Advertising Standards Agency finds breach by Vietjet’s environmental claims
Date:
9 January 2025
9 January 2025
Relevant legislation/regulation:
Singapore Code of Advertising Practice
Singapore Code of Advertising Practice
Jurisdiction:
Singapore
Singapore
Status:
Closed
Closed
Regulator/enforcement authority:
Advertising Standards Authority of Singapore
Advertising Standards Authority of Singapore
ESG Category:
Environmental
Environmental
Defendant(s)/subjects(s):
Vietjet Air
Vietjet Air
Key Facts:
Singapore’s advertising watchdog is reported to have upheld complaints in relation to VietJet’s “Green Friday” promotional campaign. It found the use of terms like “eco-friendly” and “fuel-efficient” in relation to its Airbus A320 fleet to be misleading on the grounds that the A320 only represented a part of the fleet, and the phrase “eco-friendly” was too vague.
Vietjet removed the adverts on Green Friday in Singapore.
Sources:
Sustainability Magazine article
